CLIENT

The Alaska Community Foundation

PROJECT

Partnerships that Strengthen Community (2015)

DESCRIPTION

As the saying goes, “Less is more.” In 2015, Mad Dog took that approach with The Alaska Community Foundation’s annual report. This three-panel piece paired down ACF’s content into short stories, informational graphics, and photography. With the quantity of information ACF offers regarding their outreach and programs, the goal was to come up with a beautiful piece that would stir curiosity about the organization and drive interested readers to the website. The annual was extremely economical to produce, which allowed a larger print run targeting more potential ACF clients.

AWARDS & PUBLICATIONS

  • Graphis Annual Reports 2014–2016